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Capital Xtra has a fresh new sonic identity from OnTheSly.

In summer 2022, we developed a new sonic logo for Capital Xtra, bringing new power and musicality to the core on-air branding.

Seamlessly infused by Global’s team of sound designers right across the sound of the station to deliver a whole new audio brand sound for the hip hop and r’n’b network.

Take a listen!

CREDITS

Sonic logo, recording: On The Sly

Production: Ashley Bard and the Capital Xtra sound designers

Client: Capital Xtra/Global

ON AIR

UK

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