ON THE SLY created music for the closing moments of the Al Qadsiah Festival 2025 in Al Khobar, working alongside 555 Live Experience on a large-scale fan celebration for Al-Qadsiah Saudi Club.
Designed as more than a sporting event, the festival brought together youth, fans and community, reflecting the club’s long-term commitment to developing young athletes while maintaining a meaningful connection with its supporters. Blending sport, music and live entertainment, the event was conceived as a shared experience that placed fans at the heart of the celebration.
Our role focused on the grand finale, where we composed and produced the music that closed the festival. Rather than functioning as a standalone performance, the soundtrack was developed as part of the wider show design, supporting live action, visuals and audience engagement to deliver a strong and cohesive final moment.
As part of the score, locally created music was incorporated and shaped to support the live finale. This approach allowed the soundtrack to retain a strong local character while sitting comfortably within the scale, pacing and atmosphere of a large-scale live experience. The resulting music reflected the pride, energy and identity of Al-Qadsiah, helping translate the atmosphere of the festival into a moment that felt both celebratory and grounded in the club’s values.
Delivered by 555 Live Experience, the Al Qadsiah Festival continues to grow as a key moment in the club’s cultural calendar, reinforcing the importance of community, youth development and connection within Saudi sport. For ON THE SLY, the project highlights the role music can play in sports-led live experiences — not simply adding scale or spectacle, but helping shape moments that bring people together and leave a lasting impression beyond the final cue.
This project forms part of ON THE SLY’s work delivering music and sound direction for sporting ceremonies and large-scale opening shows around the world.
