DUBAI SHOPPING FESTIVAL 2023

The return of Dubai Shopping Festival – and we were on board soundtracking 2 immense drone shows which are flying every night for audiences across Bluewaters and The Beach, JBR.

SHOW 1 - AN ENCHANTING FAIRYTALE

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The Challenge:

Charting the story of Dubai, from its pearl diving origins to the international hub it is today, we were tasked with creating a beautifully sounding story that acted as a continuous and cohesive musical narrative rather than a series of individual scenes. A soundtrack that was extensive and certainly not boring, using different movements and motifs that would help tell the story from origins to present day.

Our Solution:

We composed an orchestral score to feel magical yet modern which brought to life the different characters in the sky. Much as you might approach scoring a movie, we collaborated with an arranger to create and orchestrate the music to journey through different sequences and scenes whilst bringing together melodical threads that built to a grand finale.

Sometimes referred to as the ‘Pearl Of The World’, we took cues from our narrative & visual collaborators SKYMAGIC Drone Shows and the talented Emirati animator Mohammed Saeed Harib. The story was shaped by the tale of the pearl diver, with each scene featuring a pearl. We composed a musical phrase that was revealed every time the pearl was featured, and wove this into the fabric of the show as the origins of the pearl driver moved from the past, to the future and a nation reaching out to space.

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SHOW 2 - THE FUTURE

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The Challenge:

To score a futuristic sounding soundtrack which accompanied the story of a space traveller as they step through a portal into the future of Dubai. A journey taking them from soaring through the Hyperloop to chasing flying drone-taxis and advanced transportation systems.

Our Solution:

We created an electronic synth-based orchestral score which emphasised the storytelling in each scene as it transcended the complete narrative. Taking inspiration from the likes of Bladerunner and Inception style stories, the soundtrack captures the feeling of what’s to come and the exciting future and possibilities of life in Dubai. 

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Collaborations and Voices:

To build the clarity of the narrative, prominent voices were enlisted, including Dame Helen Mirren, Bella Ramsey, Stephen Fry, Joanna Lumley, George the Poet, Phoebe One and Baroness Floella Benjamin. Their recordings are integral components to help guide the audience and give clarity to the story.

Show Highlights:

The final show featured more classic hits than recent years, lending a timeless feel to this year’s show. Over 12,000 fireworks, 600 drones, and 430 lights, set to our soundtrack, ushered in the New Year, televised to millions on BBC One and BBC iPlayer and watched by millions subsequently on YouTube.

CREDITS

Musical directors, custom music composition, sound design and post production: On The Sly
Drone Show: SkyMagic
Event Agency: Eventify Entertainment
Client: Dubai Tourism
Presented by: Emarat
Drone video footage: F8 Production 
 

BROADCAST

Dubai

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